Dress Barn Coppell
Dressbarn.com is a great online store if you are looking for something new. The company’s name is a reference to a chain that sold women’s clothing from 1962 to this year. The retailer is owned by a Miami, Florida-based company called Retail Ecommerce Ventures. Dressbarn.com is the best place to find a new dress. Here are a few things to consider before you start shopping.
Dressbarn was initially known for its brick-and-mortar stores. Ecommerce sales made up just 20% of the company’s total revenue when it launched. The brand’s April relaunch has seen its revenue double every quarter since then. It has successfully transformed from a brick and mortar retailer to an online retailer. The company has seen rapid growth online and has not lost its customer base. Dressbarn is actually on track to surpass $100 million in online sales within its first year.
The brand Dressbarn was founded in 1962 by Elliot and Roslyn Jaffe. Since then, the chain has been reorganized under the name Ascena Retail Group, with the help of Taiwanese businessman Tai Lopez. Around January 2020, Dressbarn will get a new online store from its new owners. The company has already closed more than 100 of its stores. The remaining 544 stores will close on Dec. 26. Although Dressbarn will continue to exist, they will no longer be selling their clothing online.
Despite the slow start, the company soon achieved growth and expanded its presence in the United States and Canada. In the 1970s, the company had nearly twenty retail units and had the financial resources to purchase items from high-end designers. Dress Barn was founded to sell career-oriented womenswear at discounted prices. They typically sold their items at up to fifty percent below the prices at department stores. Despite the slow start, the company has continued to expand and acquire other chains, and today stands at a billion dollars in revenue.
45 years ago was the opening of the first Dressbarn store. It was listed on the stock exchange in 1995. The company is still owned by the original family. However, it has been rebranded several times. Recently, it became a specialty retailer, but has kept its core target customers at heart. The company’s CEO, David Jaffe, and chief marketing officer, Vivian Behrens, have continued the brand’s mission. These executives are responsible for ensuring that Dressbarn stays open for business.
The retailer has not announced the closing of all its stores, but it has stated that it will. Ascena Retail Group is the parent company of Dressbarn. They have not yet announced a date. However, the company has said it will honor any remaining merchandise credits and gift cards from customers before they close their doors. The stores will close on December 26th. Dressbarn is closing soon so don’t delay to buy your next dress.